Hooniverse Truck Thursday – A 1973 Land Rover Series III 109 Wagon

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Hooniverse Truck Thursday – A 1973 Land Rover Series III 109 Wagon


Hello, and welcome to another edition of Hooniverse Truck Thursday. Today, I thought I would go into showcasing another Wagon, only this time its based on a truck. This is a Land Rover Series III 109 5-Door Wagon, which is really a Proto Defender. It sports 112,000 miles on the odometer, and a Price Tag that is pretty unbelievable.


The Series III Land Rover has the distinction of being the most produced series, with a production run between 1971 and 1985, and with over 440,000 produced. One of the most identifiable differences between the Series III and older versions of the Land Rover was the placement of the headlamps to the outer fenders (which was done with the late production Series IIA) to comply with Australian, American and Dutch lighting regulations. The grill was also changed from a Metal Mesh type to a plastic one.

The 2.25L engine boasted am 8:1 compression ratio, which produced 73HP. The Transmission was an all synchromesh unit for all forward gears. And the interior finally saw an upgrade with the use or plastic components on the dash, with later versions moving all instruments in front of the driver rather than the expected central location they were once housed in previous generations (as well as this particular Landy).

This Land Rover has received a thorough going over, and according to the listing:

1973 Land Rover Series III 109 5 door station wagon, Limestone with black, 2.25 litre 4 cylinder gas engine, 4 speed transmission with over-drive, 4 wheel drive, safari roof, galvanized expedition roof rack with ladder, 9 passenger seating with 2 side facing bench seats with seat belts, Smith’s heater, front brush guard with lamp guards, front wing and lower panel diamond plating. Like all of our Defenders, the Defender pictured here is on display at our showroom and been inspected and serviced by one of the top US independent Land Rover shops, Alan Elliott’s CitySide Garage. This 38 year old Land Rover is being sold as-is.


And now we get to the arresting price. The Buy-it-Now price the dealer is asking for is $24,800, which is really out there in my opinion. Twenty Four Thousand Dollars for a 4-Cylinder British Truck with over 100,000 miles is extraordinary, but I want to know what you think. Is a Land Rover really worth this much? See the listing here.

By |2011-09-15T09:00:26+00:00September 15th, 2011|For Sale, Hooniverse Truck Thursday|44 Comments

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44 Comments

  1. Black Steelies September 15, 2011 at 9:14 am - Reply

    Let's troll hunt!!!
    [youtube vy2nAOdBUlw http://www.youtube.com/watch?v=vy2nAOdBUlw youtube]

  2. tonyola September 15, 2011 at 10:07 am - Reply

    Diamond-plating looks tacky as hell.

    • mdharrell September 15, 2011 at 10:38 am - Reply

      In small amounts, plating a diamond can look pretty darned cool:
      <img src="https://www.llnl.gov/str/Sep07/gifs/nano1.jpg&quot; width="350">
      I've only worked with unplated diamond-anvil cells, but these folks have made plating into an art:
      https://www.llnl.gov/str/December04/Weir.html

    • dukeisduke September 15, 2011 at 10:57 am - Reply

      If it were a steel body, I'd say that the diamond plate is hiding rust. But, those have aluminum bodies, right? Even the Series III?

      • mdharrell September 15, 2011 at 11:07 am - Reply

        Rustable aluminium is well within the scope of British ingenuity.

        • sport_wagon September 15, 2011 at 3:44 pm - Reply

          That's the funniest thing I've read today.

        • Beer_Rover September 15, 2011 at 4:39 pm - Reply

          Rust is, after all, the number one post-war British export.

          • sporty88 September 15, 2011 at 5:33 pm

            I always thought that their number one export was Lucas Smoke, but I guess I'm wrong.

          • mdharrell September 15, 2011 at 5:39 pm

            Probably depends on whether one is measuring by mass or by volume.

  3. P161911 September 15, 2011 at 10:17 am - Reply

    The price is on the high side, but it seems to at least be in the ballpark for Land Rovers here in the US.

  4. Aloynot September 15, 2011 at 10:21 am - Reply

    Love the diamond plate.

  5. muthalovin September 15, 2011 at 11:05 am - Reply

    Goddamn, this Land Rover looks hard as hell. The price is hard a hell to swallow.
    Nice truck, terrible price. If I was super wealthy and looking to survive the zombie/financial/vampire/volcanic apocalypse, I would buy now. But I am not.

  6. nofrillls September 15, 2011 at 11:14 am - Reply

    Yeah, price sounds a bit steep, but what a truck! Easily $10k IMHO.

  7. Rust-MyEnemy September 15, 2011 at 11:15 am - Reply

    It is lovely, but I'd say that that was, at best, an £8k Landie in UK shillings and groats. So, what, $13k in Rust-MyEnemy estimate-o-dollars?
    I'd far rather have a 101 FC or an 88 for major-league rut surfing.

    • Alff September 15, 2011 at 11:18 am - Reply

      Shall we start an import/export? Send 'em over and we'll backhaul Corvettes and pickup trucks.

      • Rust-MyEnemy September 15, 2011 at 11:58 am - Reply

        There are chancers here who reckon a '95 Camaro V6 is worth £5k 'cos it's a "Rare US Import". Mustangs, too.
        People are stupid. But our dentists are far more talented than you might think.

        • Alff September 15, 2011 at 12:01 pm - Reply

          How about your cooks?

          • Rust-MyEnemy September 15, 2011 at 12:07 pm

            Disappointing. Unless they've been to KFC finishing school, but such artisans are few and far between.

          • Alff September 15, 2011 at 12:08 pm

            Point taken.

          • Rust-MyEnemy September 15, 2011 at 12:10 pm
          • FЯeeMan September 16, 2011 at 5:52 am

            Can you send me a few of those to try? We see the ads at Goodison Park, and for once, advertising is working. I really want to try one. Can you keep 'em hot all the way to the States, or do I re-heat them once they're here?

      • P161911 September 15, 2011 at 2:54 pm - Reply

        I think there are a few folks starting to do that. The price discrepancy with Defenders is even worse. The cheapest Defender 90 in the Us is going to be $20k-25k. Comparable UK models are 10k pounds.

  8. facelvega September 15, 2011 at 11:34 am - Reply

    About ten years ago I almost bought a series III 109" from a guy at Rovers North that was in a little better condition and with comparable miles. The asking price was twelve grand, and that high only because it had been maintained in-house by one of the best rover garages and off-road driving schools in the country. I'm sure prices have gone up in the meantime, but not this much, and not for the redneck diamond plate version.

    • Mike_the_Dog September 15, 2011 at 12:36 pm - Reply

      That diamond plate is more yuppie than redneck (at least in this case).

  9. John September 15, 2011 at 12:22 pm - Reply

    Why would they have to move the headlights out for US lighting requirements? Jeeps have had them mounted inwards of the fenders for years, and still do – although they're pushed a little further out.

  10. yellofury September 15, 2011 at 12:31 pm - Reply

    price is a gut wrencher for a ride that has over 100grand on the odo. Actually its kind of ridiculous
    so to soothe the pain I bring some Defender X goodness
    <img src="http://autoclubcar.com/wp-content/uploads/2011/05/2011-Land-Rover-Defender-X-Tech-Photo-4.jpg&quot; width="600">
    <a href="http://autoclubcar.com/wp-content/uploads/2011/05/2011-Land-Rover-Defender-X-Tech-Photo-4.jpg” target=”_blank”>http://autoclubcar.com/wp-content/uploads/2011/05/2011-Land-Rover-Defender-X-Tech-Photo-4.jpg

    • facelvega September 15, 2011 at 12:59 pm - Reply

      100k isn't that much for a series rover– they don't exactly fall apart like a car would after that point. But the wheezy little engines do get tired eventually of hauling around all that weight.

      • yellofury September 15, 2011 at 7:23 pm - Reply

        the chassis I know is solid (remember the commercial with those guys that sledgehammered the axle?)
        the engine however…

  11. Mike_the_Dog September 15, 2011 at 12:36 pm - Reply

    The diamond plate on the bumpers and fender tops is somewhat excusable because somebody might theoretically have to step there to effect repairs in the field with muddy shoes and hungry wildlife waiting for an easy/injured meal. The rest of it is just gauche. The "Copley" in the seller's name handily explains the outrageous pricetag. I think it's a synonym for pretentious, as everything near Boston with that name on it seems to be overpriced pretentious crap.

    • tonyola September 15, 2011 at 1:16 pm - Reply

      But the diamond plate doesn't need to be shiny, does it?

      • Mike_the_Dog September 15, 2011 at 1:27 pm - Reply

        No. But if you're going to make the rest of the truck all pretty, you're gonna make the diamond plate pretty too, right?

  12. MrHowser September 15, 2011 at 2:03 pm - Reply

    So, y'all don't like it, for the money. I wouldn't spend that kind of money on this truck either, but let's say you have a pressing need to take 5+ people into the bush. What other options do you have?
    Here's a RHD Diesel Series III for a BIN of $31,500 that looks to be in really nice shape
    Or you have this ad which wins the "longest ad that doesn't actually tell you anything about the vehicle" award.

    • facelvega September 15, 2011 at 3:21 pm - Reply

      That diesel series III may be worth some premium over this one for the brand new (if kind of homemade-looking) frame. I have little confidence in the frame of the one that this thread is about.

    • RogueInLA September 15, 2011 at 11:01 pm - Reply

      Ok, I give, wtf are those people selling????? The Rover pictured??? their seemingly magical knowledge about moving cars around the planet??? their disdain for other people importing/exporting cars??? Does anyone know? I mean, I think the car is for sale, or isn't it?

  13. RichardKopf September 15, 2011 at 2:19 pm - Reply

    Honestly, it looks too nice, I need one that's more well worn. SUBSTANTIALLY well worn.

    • facelvega September 15, 2011 at 3:20 pm - Reply

      Nah, just look at that one pic from underneath– the frame is seriously rusty. It's well worn alright, just not in the good way.
      But why bother with it when there's a forward control available for another 50 minutes in Vermont? http://cgi.ebay.com/ebaymotors/1962-Land-Rover-Se

      • sport_wagon September 15, 2011 at 3:48 pm - Reply

        Oh wow. Never ever seen one of those before. Thanks for linking!

      • longrooffan September 15, 2011 at 4:26 pm - Reply

        Yeah, my analysis of these has always been the body is tight but always check out the frame for rigidity. This one seems to bear that analysis correct…
        Still lust after one though….

      • dead_elvis September 15, 2011 at 8:32 pm - Reply

        That's not seriously rusty – for New England. Trust me, I grew up driving the well-salted roads of Vermont.

  14. dukeisduke September 15, 2011 at 9:01 pm - Reply

    If you look at the one picture in the listing, of the underbody, the frame rail near the muffler looks very rusty. To me it looks rusted through.

  15. CptSevere September 15, 2011 at 9:24 pm - Reply

    Yeah, we all like English machinery, but when it fails you out in the desert, you're screwed. Let's face it, we all like this Land Rover, but when you're going out deep in the desert, here in the Colonies, you want a Suburban, or a Travelall, or just a plain Ford truck. Or, a Jeep. Yeah, the thought of this really cool Rover might appeal to those of you who want to chase elephants in Kenya, but chances are you will be goofing around in the desert in California or Nevada, or around here in Arizona, and if the fuel pump takes a shit, you're done. If you're driving a beater Burb or Bronco, chances are the guy who is hauling cattle along that same dirt road has that same fuel pump at home, and will get you drunk and then take you back to your dead truck the next day, no problem. I'd rather go deep in the desert with an old Ford or Chevy around here than this, maybe I'll get back home under my own power.

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